As a real estate agent, one of my favorite words is SOLD, as it relates to a successful transaction. However, in today’s post I wish to share my new affection for and appreciation of what has become the social media revolution. Social media is changing the business world very quickly. When I was first introduced to social media’s founding trailblazer, Facebook, it was primarily used to keep up with friends and personal life. Now with the concept of social media marketing, professionals are able to reach larger audiences and brand themselves along with their companies. From my perspective, this revolutionary concept is a great way to stay in touch with my past clients and share my knowledge with the world. It is a powerful and productive tool which greatly assists me in realizing my goal in life – to offer advice and help people.
A few weeks ago I took the plunge into social media because my marketing director, Blake Kennedy, thought it was a smart direction. He advised that I could connect with all sorts of people I wouldn’t ordinarily be able to reach with conventional print media marketing. I followed his advice, implemented the new strategy, and started a Twitter account: @IndyRealtyQueen. I must admit, it was a rocky start and I wasn’t sure what I was doing, but with Blake’s insight and my real estate knowledge we were able to inform and stay in touch with the community and really emphasize the SOCIAL aspect of social media.
I’m a huge fan of #FF (Follow Friday) and I can’t wait until tomorrow! So I just want to offer a few quick shouts-outs to some of my biggest social media (mostly Twitter) inspirations:
@Interlandi (Tony Sacco’s Pizza marketing expert extraordinaire & my new BFF
@ErinCouch (fascinating tweets and last name, let me tell ya)
@CarrieRitchie (one of my favorite IndyStar reporters)
If I forgot to mention you that does not mean you haven’t influenced me, it just means you might not have reached out to me as much as these social birds. Thanks for all you’ve done to help me realize the importance of social media.
P.S. Remember our Tony Sacco’s Gift Card Giveaway “RT 2 Win” contest drawing is tomorrow Retweet away!